Jeff Gordon Foundation, Talladega partner for special ticket promotion

NASHVILLE, Tenn. – Jeff Gordon and Talladega (Ala.) Superspeedway are teaming up for a special one-day only ticket offer to help the most promising pediatric cancer research and programs that will improve patients’ quality of life as part of the Jeff Gordon Foundation.

This Thursday, April 11 for every frontstretch grandstand ticket sold to the May 5 NASCAR Sprint Cup event at Talladega, $24 will be donated to the Jeff Gordon Foundation. 

“This is incredible what the staff at Talladega Superspeedway is doing,” Jeff Gordon said Wednesday during a visit to Monroe Carell Jr. Children’s Hospital at Vanderbilt on behalf of Talladega Superspeedway. “It means a lot to me personally that Grant Lynch (TSS Chairman) would partner with us on our initiatives for so many young people.

“I have won a lot of races at Talladega (six) so it has been a special part of my career,” Gordon added. “Talladega based the donation amount on my car number 24, so now the track has created something special for me outside of the car. This is really cool.”

Beginning Thursday, April 11, from 9 am until 5 p.m. EST, fans can secure their tickets at www.talladegasuperspeedway.com or by calling 877-Go2-DEGA. A $24 donation will be made to the Jeff Gordon Foundation for tickets purchased in the following grandstands: Gadsden; Lincoln; Anniston and Anniston Tower; O.V. Hill North and South; O.V. Hill Tower, Tri-Oval and Tower Extension; Birmingham and Birmingham Tower; Moss-Thornton and Moss-Thornton Tower; and Talladega and Talladega Tower. The $24 donation is for the Sunday, May 5, 2013, Aaron’s 499 event only.

“Jeff, like us at Talladega Superspeedway, has a passion for kids, and what he has done to help cancer research is remarkable,” said TS Chairman Grant Lynch. “Jeff has helped us a lot over the years to promote our exciting races. He’s won a lot here, and Thursday is going to be a great opportunity for fans to show their support for an incredible cause, plus get some of the greatest tickets in sports.”
While in Nashville Gordon toured the Children’s Hospital, visiting with patients and their families. The three-time NASCAR Sprint Cup Series Champion passed out blank illustrations of Talladega’s Pace Car to the kids, who have the opportunity to design a future pace car at Talladega.

“We are hoping to get some really colorful designs,” added Gordon, whose team has often been referred to as the Rainbow Warriors, sporting one of the most colorful cars in NASCAR – the No. 24 DuPont Chevrolet. It’s great to see the kids be active and having fun, and this allows them to show off their creativity and have a blast at the same time.”

Joining Gordon at the Children’s Hospital was Dr. Seuss’s the Cat In the Hat supporting Hats Off to Hope!  The campaign brings the magic of Dr. Seuss to children going through treatment in cancer centers throughout the United States.

For more information visit www.jeffgordonchildrensfoundation.org