CONCORD, N.C. (Dec. 22, 2006) – Beginning in 2007, the Army National Guard will join forces with longtime Hendrick Motorsports partner GMAC to sponsor the No. 25 Chevrolets driven by Casey Mears in the NASCAR NEXTEL Cup Series.
“This is a fantastic day for our organization,” said Rick Hendrick, owner of Hendrick Motorsports. “We take an enormous amount of pride in welcoming the men and women of the National Guard and continuing our time-honored relationship with GMAC. These are two incredible groups that share our vision for the No. 25 team and its bright future.”
Mears, 28, will drive the new-look No. 25 National Guard/GMAC Chevrolet Monte Carlo SS in the car’s on-track debut this February at Daytona Beach, Fla. In 2006, Mears became the first full-time NASCAR driver to be part of a winning Grand American Rolex 24 team and was runner-up in the prestigious Daytona 500.
“The National Guard is looking forward to joining the No. 25 Hendrick Motorsports team,” said Col. Mike Jones, chief of the Army National Guard’s Strength Maintenance Division. “NASCAR continues to be a vital component of our recruiting and retention programs, and we believe this new relationship will further enhance our involvement in the sport.”
GMAC’s association with Hendrick Motorsports is one of the longest and most successful sponsor-team relationships in NASCAR. Headquartered in Detroit, the company joined Hendrick in 1993 and has since been featured in some form on 10 championship-winning race cars, including two as a primary sponsor.
“GMAC remains committed to Hendrick Motorsports and NASCAR racing as an important part of its overall marketing strategy,” said Barbara Stokel, GMAC executive vice president for North American Operations. “Teaming with the National Guard, we expect to develop a branding partnership that will truly leverage the success of the No. 25 Chevy and its new driver Casey Mears.”
The red, white and blue No. 25 Chevy design will make its first public appearances during activities surrounding the Jan. 7 GMAC Bowl at Ladd-Peebles Stadium in Mobile, Ala. New enlistees of the Alabama National Guard will be sworn in on the field prior to the game featuring Ohio University and the University of Southern Mississippi.
Financial terms of the agreement were not disclosed.
ABOUT THE NATIONAL GUARD:
The National Guard is the oldest component of the Armed Forces of the United States and one of the nation’s longest enduring institutions. The National Guard operates in all 50 states, three territories (Puerto Rico, Guam, Virgin Islands) and the District of Columbia. For more information, visit the National Guard website at www.1-800-GO-GUARD.com.
ABOUT GMAC:
GMAC is a global financial services company that operates in approximately 40 countries, in auto finance, residential mortgage, insurance and commercial finance businesses. With more than $300 billion in assets, it generated nearly $2.4 billion in net income in 2005, and net revenues of $19.2 billion. For more information, visit www.gmacfs.com.
ABOUT HENDRICK MOTORSPORTS:
Founded by Rick Hendrick in 1984, Hendrick Motorsports has earned 10 championships in NASCAR’s top three divisions and 149 victories in the sanctioning body’s premier series, the NEXTEL Cup. The organization currently fields Chevrolet race cars on the Cup and Busch Series circuits with drivers Kyle Busch, Jeff Gordon, Jimmie Johnson and Casey Mears. Headquartered in Concord, N.C., the company employs 500 people and proudly services the sponsorships of more than 30 of the world’s most respected brands. Please visit www.HendrickMotorsports.com for more information.