CONCORD, N.C. – All-Pro Auto Reconditioning, a company that offers car dealers a complete line of automotive repair and restoration services, has joined 14-time NASCAR Cup Series champions Hendrick Motorsports as an associate sponsor of driver William Byron and the No. 24 team in 2024 and 2025.
Founded in 1994 and operating in more than 20 states, All-Pro Auto Reconditioning will have branding placement on the No. 24 transporter, pit boxes and uniforms of the driver and team. The new partnership will kick off with Sunday’s DAYTONA 500 (2:30 p.m. ET on FOX).
"Partnering with the Hendrick Motorsports family has felt like a natural fit from the beginning, making this sponsorship an effortless decision," said Brett Boettcher, president of operations, All-Pro Auto Reconditioning. "This marks a new chapter for All-Pro Auto Reconditioning – one that we are incredibly excited to embark upon. With our shared commitment to excellence and unwavering focus on our customers and teams, we’re confident this partnership will be a huge success for many years to come."
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Byron, 26, is coming off a career-best season at stock car racing’s premier level, having finished third in the final 2023 Cup standings with a series-leading six victories. Last year, the Charlotte, North Carolina, native collected 15 top-five finishes, 21 top-10s and 1,016 laps led – all personal-best totals. He also made history by collecting Hendrick Motorsports’ milestone 300th Cup Series win during the playoffs at Texas Motor Speedway.
"It’s exciting to start off the season with a new partner for the No. 24 team," Byron said. "We had a really good year in 2023, but our goal is to continue to improve our performance. Our team wants to push the boundaries for success, and we’re happy to have All-Pro Auto Reconditioning on board while we do that."
In 2024, All-Pro Auto Reconditioning will recognize its 30th anniversary while Hendrick Motorsports celebrates its 40th in NASCAR. The team is the all-time Cup Series leader in every major statistical category, including championships (14) and points-paying victories (301) since entering the sport in 1984.
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"It’s a special year for Hendrick Motorsports, and we’re pleased to welcome All-Pro during an important time in their history as well," said Jeff Gordon, vice chairman of Hendrick Motorsports. "The No. 24 team was a consistent frontrunner last year, and we certainly expect that to continue in 2024 and long into the future. William is emerging as one of the brightest young stars in NASCAR, and it’s exciting to have All-Pro along for the ride."